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TikTok Shop Agency vs. In-House Team: How Brands Should Decide
WEM decision guide for TikTok Shop agency versus in-house team.
A WEM decision guide for brands choosing between a TikTok Shop agency, an in-house team, or a hybrid creator-commerce operating model.
- Agency for speed and system setup
- In-house for brand voice and long-term ownership
- Hybrid for most scaling brands
品牌做 TikTok Shop，到底该找 agency、自己招团队，还是混合模式？WEM 给一个实用判断框架。