WE Marketing was founded by Wendy Lin in Los Angeles in 2024 after seeing brands and creators squeezed by agency models not built for TikTok Shop.
WEM runs the whole system: shop strategy, creator activation, short-form content, live operations, and shop management under one team.
That is how a beauty brand moved from $312K to $982K GMV in 30 days, and how a men’s fashion brand cold-started to 10K+ orders. Same playbook. Better execution.